Digital Media and Communications Apprentice
DONCASTER DEAF TRUST
Apprenticeship Level 3
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About the Role
The Digital Media and Communications Apprentice will work with and support the Quality, Business Change and Innovation Team, under the direction of the Digital Media and Communications Officer.
The primary function of the Digital Media and Communications Apprentice will involve working with teams across the Trust to support their online and digital media and communication needs, review analytics from multimedia platforms and prepare marketing plans to meet a required objective. It will also include working closely with external communication agencies to provide on the ground liaison.
Flexibility, professionalism, and diplomacy are essential characteristics of the role.
Safeguarding
- All staff have a responsibility and duty of care to safeguard and promote the welfare of pupils. Staff must be aware of the systems within the trust which support safeguarding and must act in accordance with the trusts safeguarding & child protection policy and code of conduct.
- All staff must complete mandatory safeguarding training.
General Duties
- To assist in the creation and management of digital content across various platforms, including social media, websites, and email campaigns.
- To support with the development and implementation of communication strategies to enhance brand awareness and engagement.
- To assist with the monitoring and analysis of digital media performance metrics to optimise content and campaigns.
- To collaborate with the Quality, Business Change and Innovation Team as well as Sidekick PR and our service Managers, to brainstorm and implement creative ideas for digital content.
- To assist in the production of multimedia content, including graphics, videos, and written materials.
- To stay up to date with industry trends and best practices in digital media and communications.
- To conduct research on industry trends, competitor activities, and audience preferences to inform content strategies.
- To assist in the planning and implementation of digital marketing campaigns, including paid advertising and search engine optimisation (SEO) initiatives.
- To assist with the management and updating of the company's website content to ensure it is accurate, current and engaging.
- To coordinate with external partners for content creation and distribution.
- To assist with the tracking and reporting of the effectiveness of digital campaigns using analytics tools.
- To support the organisation and promotion of virtual and in-person events, webinars, and workshops.
- To develop and maintain a content calendar to ensure consistent and timely delivery of digital content.
- To assist in the creation of newsletters and other email marketing materials.
- To provide administrative support to the Quality, Business Change and Innovation Team, including scheduling meetings and maintaining project documentation.
- To participate in team meetings and contribute ideas for improving digital communication efforts.
Personal Profile and Skills
The Digital Media and Communications Apprentice will be a creative and dynamic individual who is a great writer and a confident communicator. You will have a flair for creating exciting social media content and will support the Trust to be at the forefront of digital media and com-munications.
You will:
• Have a strong interest in digital media, communications, and marketing.
• Have excellent written and verbal communication skills.
• Have proficiency in social media platforms (e.g., Facebook, Youtube, Instagram, LinkedIn).
• Have a basic awareness of graphic design and video editing software
• Be able to work independently and as part of a team.
• Have strong organisational skills and attention to detail.
• Be willing to learn and adapt in a fast-paced environment.
As an apprentice within Doncaster Deaf Trust you will have:
• Hands-on experience in a professional setting.
• Mentorship and training from experienced professionals.
• Opportunity to develop a diverse skill set in digital media and communications.
• Potential for career advancement within the company.
- Potential to progress into a full-time role upon completion of the apprenticeship
About the Training
- Taught sessions in college & in the work place
About the Employer
It's our mission to provide outstanding specialist education and care services for people who are deaf or have other communication difficulties and learning disabilities.
Skills Required
- Communication skills
- IT skills
- Attention to detail
- Organisation skills
- Customer care skills
- Presentation skills
- Team working
- Creative
- Initiative
Training Provider
SHEFFIELD COLLEGE, THE
Course/Training
Multi-channel marketer (level 3)
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